Lay's Chips: Do Us a Flavour- 4 Finalists Reviewed

11 Sep 2013 9:12 PM | Deleted user
In the last few months, the four Canadian finalists for “Do Us a Flavour” have been in production, and are up for online votes until Oct. 16. 

Here are some flavour reviews, as taken from blogger Marc Weisblott. For the full blog, please click here.

The contenders that emerged from 630,000 submissions hailed from chip fans in four different provinces: Creamy Garlic Ceasar from B.C., Grilled Cheese & Ketchup from Ontario, Maple Moose from Newfoundland and Perogy Platter from Alberta.

But the level of satisfaction provided by a new kind of chip is generally defined by ones that have been eaten before. So, here’s a composite of what the editorial team thought as each of the new Lay’s flavours were tried.

Creamy Garlic Ceasar (Jill Munro, Vancouver, B.C.): Like a muted sour cream and onion with a faint trace of cheese undefined although it would be false advertising if there wasn’t a garlic element, too. Generally, it tastes subtle enough to be inoffensive. When the American contest winner was announced in May, incidentally, the surely similar Cheesy Garlic Bread flavour won over Sriracha and Chicken & Waffles.

Grilled Cheese & Ketchup (Angela Batley, Ottawa): Of the four, this one might look best on paper, yet has the least going for it in reality. The fact that the primary appeal of grilled cheese is the hot gooeyness was obviously abandoned in the process of being translated into a chip bag. Again, the flavouring is somewhat elusive, to the point that it evaporates during the consumption process.

Maple Moose (Tyle LeFrense, Isle aux Morts, Nfld.): Chips presented as sweet have always been the stuff of legend in Canada undefined the Hostess brand once tried to foist cherry, grape and orange flavours on the marketplace undefined so this creation is a definite outlier, although it has a more smokey taste than anything you’d pour on a stack of pancakes. Certainly, it is the most eccentric idea of the quartet.

Perogy Platter (Lucas Crawford, Edmonton): First off, the decision to spell the word “perogy” rather than “pierogi” would betray any claim that this flavour captures the bacon and onion filling, even though the creator claims they were inspired by what he liked best at his hometown diner. At best, the taste resembles a barbecue or all dressed flavour, perceptions that the blue bag seems determined to distort.

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